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Chorrus AI shopping visibility report
2026-08-07

How AI assistants read this store

https://example-store.com · woocommerce · 6 products

When someone asks an AI assistant like ChatGPT or Gemini for a product, it reads a store's data — not its design — and recommends whichever store it can read best. This report shows two different things: a setup score for how ready this store's own data is to be recommended, and — further down — a visibility score for whether assistants actually name it when real buyers ask. A store can score well on setup and still be invisible, which is why they are never combined.

chorrus · setup checkcomplete
56 / 100 setup Gaps in the data

How complete and readable this store's own product data is. Whether assistants actually name it is the separate score below.

0% of the catalog passes every critical data check.
What's blocking recommendations — most severe first
blocking

100% of your products have no barcode (GTIN) or part number, in your store or on your pages. Assistants can't confirm what they are, so they recommend someone else's. These are values only you can supply.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/merchandise/posters/al-fursan-poster-2/
major

100% of your structured data has no brand. Assistants often drop a listing they can only half-read.

major

The words your site uses to describe what makes you different — “muslim”, “manga”, “comic book”, “arabic” — don't appear on your products. They're on your homepage and your about page, which is not where an assistant looks when someone asks for what you sell.

major

100% of your products don't list a brand anywhere. Buyers ask for brands by name — these can't surface for those questions.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/merchandise/posters/al-fursan-poster-2/
major

All 6 of your products are already sorted into categories in your store, but the category never reaches the page an assistant reads. The work is done — it just isn't being published, so you don't show up when someone browses this kind of item.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/merchandise/posters/al-fursan-poster-2/
major

4 of your products carry details in your store — size, colour, material — that never reach the page. That's exactly what assistants filter on, so these get filtered out despite the work already being done. Publishing them gets you to about 1 of the 3 details we'd want; the rest is worth adding after.

https://example-store.com/store/merchandise/posters/al-fursan-poster-2/ · https://example-store.com/store/comics/reviver3/ · https://example-store.com/store/comics/reviver2/
major

67% of your descriptions are too thin to answer a buyer's question. Assistants quote specs and use-cases — there's nothing here to quote.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/comics/reviver2/
major

50% of your titles are too short or missing the brand, model, or a key detail. Assistants match on titles first — vague ones get skipped.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/merchandise/posters/al-fursan-poster-2/
major

3 of your products publish an ID on the page that your store's own records don't match. On 3 of them it's your website's internal row number, which matches nothing in any catalogue. An assistant matching on these matches the wrong thing, or nothing.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/ · https://example-store.com/store/merchandise/posters/al-fursan-poster-2/
major

33% of your products have fewer than 3 structured details (size, colour, material, compatibility). That's how assistants filter — thin data gets filtered out.

https://example-store.com/store/comics/digital-bundle-of-3/ · https://example-store.com/store/comics/bundle-of-3/
Discoverability
88
Data completeness
31
Content quality
44
Catalog ready
0%

What fixed looks like

A preview on 3 of your products — composed only from data you already have. We never invent facts.

Before
Al-Fursan Poster
  • Identifier missing
  • 1 structured attribute
  • No product structured data
After
Al-Fursan Poster 10×10
  • Identifier — flagged for you to add (never invented)
  • 1 attributes exposed: size
  • Full product details published for assistants to read
Before
Reviver #3 : The Spark that Brings Light 3 of 3
  • Identifier missing
  • 1 structured attribute
  • No product structured data
After
Reviver #3 : The Spark that Brings Light 3 of 3 Digital Copy
  • Identifier — flagged for you to add (never invented)
  • 1 attributes exposed: copy
  • Full product details published for assistants to read
Before
Reviver #2 : The Spark that Brings Light 2 of 3
  • Identifier missing
  • 1 structured attribute
  • No product structured data
After
Reviver #2 : The Spark that Brings Light 2 of 3 Digital Copy
  • Identifier — flagged for you to add (never invented)
  • 1 attributes exposed: copy
  • Full product details published for assistants to read

Where the store stands in AI answers

Name check not run this timeWe did not find wording distinctive enough to test your shop by name, so we skipped this check rather than guess at it.
0/100 visible

Assistants are not naming you at all.

On every question we asked, someone else got recommended. This is the most common place a good shop starts, and it is the most fixable — you are not in the answers yet because there is not enough on your pages to put you there.

You weren't mentioned in any of the 12 questions.

🎯 Searches you should own

Very specific questions from exactly your kind of buyer. Few people ask each one, but almost nobody is competing for them.

You weren't mentioned in any of the 6 questions.

“I’m looking for some unique comic books with a Muslim twist, under 45 bucks. Where can I find them?” Recommended instead: wardahbooks.com
“Do you have any art posters that would make a cool gift for someone into Arabic design?”
“Is there a place nearby that sells posters of classic designs in 11″×14″ size?” Recommended instead: walgreens.com
“Where might I find manga with an Arabic influence for under 30 dollars?” Recommended instead: ebay.com
“I need a digital version and a hard copy of a graphic novel. Is that possible?”
“Which local shops carry artsy posters at 12×12 inches?”

We can't yet tell you which of these are realistically winnable — that needs a look at who is holding the answers, and it lands in the next update.

⚔️ Searches worth fighting for

Real competition here, but it is winnable. The goal is to be one of the names the assistant mentions — not to be first.

We're not yet testing mid-sized category searches for your shop — they arrive in your next check.

🏔️ Searches too big to win (and that's fine)

The broadest questions. Assistants answer these with whoever they already trust at scale. We track them so you know where you stand — they do not count against your score.

You weren't mentioned in any of the 6 questions.

“Can I find graphic novels in both digital and physical formats?”
“I’m trying to find a rare comic book or something one-of-a-kind for a collector. Any ideas?”
“Could you suggest any comics that are particularly popular with young adults?”
“Are there any highly sought-after items for resale, like a classic comic or poster?” Recommended instead: closo.co
“Looking for some artistic merchandise with a Muslim theme, can you help?” Recommended instead: wallartistanbul.co
“Do you have comic books that come in a 10×10 format?” Recommended instead: hipcomic.com

We put every question to each assistant 3 times, because their answers vary between asks. A question counts as answered in your favour when you are named in at least half the times we asked it, on at least one assistant. “Recommended instead” names the retailer the assistant put forward in this store's place.

Who wins the answers instead

When this store loses a query, these are the retailers the assistant recommended in its place.

  1. 1etsy.comnamed 13×
  2. 2walmart.comnamed 11×
  3. 3ebay.comnamed 10×
  4. 4target.comnamed 9×
  5. 5walgreens.comnamed 8×
  6. 6zazzle.comnamed 7×
  7. 7redbubble.comnamed 6×
  8. 8cvs.comnamed 6×
  9. 9wallartistanbul.conamed 5×
  10. 10wardahbooks.comnamed 4×