For b2b software
The questions b2b software should be getting named for.
Buyers now ask an assistant to shortlist tools before they ever open a review site. That answer is assembled from plans, documentation and comparisons — so whoever publishes those clearly is in the shortlist, and whoever hides pricing isn't.
What your buyers are asking
What's the best inventory tool for a small manufacturer under $200 a month?
Which help desk integrates with Shopify and has a free tier?
I need HR software that handles UK payroll for 30 staff — options?
What should I use instead of a spreadsheet for field-service scheduling?
Why the answer names somebody else
- Plans and prices behind a demo form — assistants won't state what they can't confirm.
- Tiers described in marketing copy rather than marked up as structured offers.
- No comparison or alternatives pages, so you're absent from every 'X vs Y' answer.
- Coined product names with no plain-language equivalent a buyer would ever type.
Sample report
Check your own site and you get exactly this, on your own business: a score for how well the assistants can read you, what's in the way in plain language, and — for questions like the ones above — whether you're named, somebody else is, or nobody is yet. Where you're not named, we tell you who was. We work out what you actually are before grading you, so you're never marked down for lacking something your kind of business doesn't have.