By industry
Built for specialists.
An assistant doesn't care how big your ad budget is — it cares whether it can tell what you do. That makes this the first sales channel in twenty years where knowing your niche beats outspending someone. Find your trade.
Not listed? It doesn't matter. We read any website and work out what you are before we grade you — these pages just show the questions and the failure modes a few categories have in common.
Players ask assistants very exact questions — gauge, scale length, what fits what. You know those answers cold. The trouble is whether a machine can tell you do.
Dive kit has to fit and has to match, and buyers ask accordingly. That is exactly what an assistant narrows a list down by — and what a general retailer gets wrong.
Makers ask by fabric content, by width, by which machine it fits. Get those on the page in a form a machine reads and you are the obvious answer; leave them in prose and you are not in the running.
One-of-a-kind stock is the hardest thing for a machine to match — and the biggest opening, because resale questions are very specific and whoever describes their pieces most clearly gets named.
Pet owners ask with a pile of conditions attached — species, size, age, what the animal cannot eat. Shops whose listings answer all of that get named; the rest get filtered out before anyone sees them.
People ask an assistant for a plumber the way they used to ask a neighbour — with the problem, the postcode and the urgency all in one sentence. Whoever's premises, hours and covered areas a machine can actually read gets handed the call.
Nobody picks a solicitor on price alone, and an assistant knows it — these answers turn on credentials, jurisdiction and demonstrable expertise. Firms that leave all three in a PDF brochure don't get named.
Buyers now ask an assistant to shortlist tools before they ever open a review site. That answer is assembled from plans, documentation and comparisons — so whoever publishes those clearly is in the shortlist, and whoever hides pricing isn't.
Health, dental and veterinary questions come with conditions attached — insurance, age, urgency, whether you're taking new patients. Practices whose pages answer all of that get recommended; the rest get filtered out before anyone sees them.