Surfaces · Search + feeds grounding
How Gemini reads your catalog
Gemini grounds answers in Google Search, product feeds and the business listings Google already holds — the same signals that have long powered Shopping and local results, now read by the assistant. Category and attribute discipline decide who surfaces.
What it ranks on
- A clean product feed and/or complete on-page structured data.
- Correct category and rich, normalized attributes — product attributes for a shop, service areas and hours for a local business, plan tiers for software.
- Identifiers that match you to the record Google already has.
- Detail that is current and machine-readable: availability, price, opening hours.
What breaks
- No feed and no structured data — you're invisible to feed-based answers.
- Miscategorized or attribute-poor entries that can't be filtered.
- Stale or missing availability and hours, which suppresses recommendation.